The importance of marketing in long-term care organizations


The importance of marketing in long-term care organizations.

The relationship between strategic planning and marketing in long-term care.

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The major challenges that have faced the long-term care system in recent years.

The success of the system in responding to the challenges outlined.

The challenges and opportunities future long-term care managers are likely to face.

Please write in APA format and do not exceed 5 pages please


Pratt, J. R. (2015). Long term care managing across the continuum (4thed.). Sudbury: Jones and Barlett.